Ling Ling, Marrakech: Restaurant Sound System Case Study
Ling Ling, Marrakech blends fine dining, exclusive cocktails, and a high-style atmosphere, all wrapped in the Hakkasan Group’s unmistakable brand DNA. Set in a luxurious venue in the heart of the Red City, it serves as a place to unwind, meet, and later, dance.
Audiotek was brought in to design a restaurant sound system that could quietly impress during dinner and get loud when the DJ took over.
Ling Ling, Marrakech Project Challenges
In any high-end hospitality setting, atmosphere is king. At Ling Ling, that meant balancing the following:
- Delivering clear, immersive sound without visible speakers
- Ensuring full coverage across indoor and outdoor zones
- Preserving the design intent of a globally respected luxury brand
- Allowing for dual functionality: dining and nightlife
- Avoiding local noise bleed while keeping the energy alive
Project Scope – AV Installation at Ling Ling, Marrakech
Audiotek’s brief was clear: build a versatile audio system that felt natural during dinner, but could also support DJ-driven party events later in the evening.
The scope included:
- Audio design consultation with Hakkasan’s international team
- Equipment specification and layout across all dining and lounge zones
- Installation of discreet loudspeakers
- Zoning and level control for different times of day and event types
Design Approach to Restaurant Sound System
Drawing on our long-standing collaboration with Hakkasan venues worldwide, we opted for a solution built around Tannoy known for sonic clarity and low visual impact.
Our key priorities included:
- Discreet integration: Loudspeakers recessed or camouflaged within walls, ceilings, and fixtures
- Zone flexibility: Separate control over terrace, dining room, bar, and DJ booth areas
- Even coverage: No hot or cold spots; the sound needed to be everywhere, but never overpowering
- Ambience-first tuning: EQ optimised for spoken word, dinner music, and after-hours energy
Ling Ling, Marrakech Key Innovations
- Pre-dinner meeting support: The system can handle announcements or presentations in early evening modes
- Day-to-night transition: Presets allow quick changeover from soft dining levels to club-like energy
- Tannoy clarity: Ensures that music stays warm and rich, even at lower volumes
- No visual clutter: The system hides in plain sight, letting the interior design shine
Installation & Execution
Working closely with local contractors and Hakkasan’s design team, Audiotek handled:
- Site surveys and acoustic mapping
- Technical coordination with interior architects
- Off-site pre-configuration of settings and zones
- On-site commissioning and staff training
The final system is plug-and-play, reliable, and designed for daily operational ease.
Commercial & Educational Insights
Ling Ling shows what’s possible when AV works hand-in-glove with design:
- Audio must support the venue’s rhythm: Quiet when needed, bold when it matters
- Zone control is key in hospitality: One-size-fits-all doesn’t work across bars, terraces, and lounges
- Discretion matters: AV should elevate the experience, not distract from it
- Trusted relationships lead to smoother installs: Years of collaboration with Hakkasan meant fast decisions and high confidence
Conclusion – Restaurant Sound System That Moves with the Mood
From pre-dinner meetings to dancefloor energy, Ling Ling, Marrakech now delivers premium audio at every moment. It’s immersive, invisible, and completely on brand.
When atmosphere matters, Audiotek’s sound design ensures guests don’t just hear the difference, they feel it.
